Tag Archives: Stainless Steel Wheels

SCHMITT & ONGARO RENAMES, REBRANDS

SCHMITT & ONGARO MARINE PRODUCTS RENAMES, REBRANDS

To better clarify its company image, Schmitt & Ongaro Marine Products has renamed and rebranded to Schmitt Marine, with product line brands Schmitt Steering Wheels and Ongaro Marine housed within the top-tier umbrella. Tim Schmitt, president, made the announcement.

“Since Schmitt acquired Ongaro Marine in 2008, there’s been confusion in the marketplace as to the relationship between our products and our legacy company names,” said Schmitt. “The rebranding simplifies our image and better defines our product lines. It also provides a wider avenue from which we can evolve and grow our offerings in exciting, new directions.” Schmitt Steering Wheels will house the company’s stainless steel and polyurethane marine wheels. The Ongaro Marine brand will contain the wiper systems and horns.

Parallel to the company renaming is the introduction of a new series of logos. Fresh and clean, the main Schmitt Marine subtly incorporates the “S” and “O” from original company names. The secondary brands provide a distinct relational connection to the primary mark. Subsequent phases of the rebranding process will include a website redesign, updated literature, and other marketing and sales collateral.

What hasn’t changed is Schmitt Marine’s commitment to delivering on its brand promise of quality, innovation and value. The company manufactures a wide range of products for numerous OEMs worldwide, many of which are completely custom-styled and branded, as well as stock items for retail.

SCAN AND OPEN PDF

ABA RENEWS CONTRACT WITH SCHMITT & ONGARO FOR SS WHEELS

Supplying ABA members with quality SS marine steering wheels
for the past 19 years.

The American Boatbuilders Association (ABA) has named Schmitt & Ongaro Marine Products an exclusive supplier for stainless steel steering wheels, a position it has held since 1999. The contract is for three years and is a response to the company consistently providing the marine industry with exceptional products, service and support.

The ABA is the leading buying group for independent boatbuilders in the US. Through its members’ collective buying power, it negotiates access to high-quality components and accessories at competitive prices. The organization also functions as an industry voice, representing its constituents with suppliers, governments and related industry associations. Founded in 1992, its website is www.ababoats.com.

“I am pleased that ABA and Schmitt & Ongaro have renewed our agreement for three more years. Schmitt & Ongaro provide our members with high quality stainless steering wheels at competitive costs,” said Jay Patton, ABA president. “It’s been a successful relationship for all parties and we look forward to a successful future.”

Schmitt & Ongaro Marine manufactures a wide range of innovative and superior quality marine components and accessories. The company offers some of the strongest product warranties in the industry.

Contact Schmitt & Ongaro Marine Products, 1001 Ranck Mill Rd., Lancaster, PA 17602. 866-724-6488 (866-SCHMITT); Fax: 866-329-7679 (866-FAXSMSW). sales@schmittsteering.com. www.schmittongaromarine.com.

PRIMUS WHEEL – A NEW ALL 316L CAST STEERING WHEEL FROM SCHMITT

NEW STAINLESS PRIMUS WHEEL IS ERGONOMIC AND DURABLE

Few components on a boat are touched as frequently as its steering wheel. That’s why Schmitt & Ongaro Marine designed Primus, its new cast stainless steel steering wheel, to deliver maximum ergonomic all-day comfort and engineered it for long-lasting, uncompromising durability. The visually striking wheel complements any helm and comes with a lifetime warranty.

The Primus is manufactured using a unified investment casting, including the integrated ring, for massive strength. NMMA type-accepted and CE certified, it’s so strong, it greatly exceeds ABYC P-22 and ISO 8848 standards. Polished to a mirror-like finish, the 316L stainless steel provides superior corrosion resistance and has minimal maintenance needs. Satin-finish and powder-coated versions will be available in the future.

Available in 13.5″ and 15.5″ diameters, the rim is slightly thicker than most other wheels. At 1–1/8″, the larger size lessens the hand fatigue that’s common with thinner styles.

UV-resistant black Santoprene™ rubber provides all-weather control and comfort, and a dramatic counterpoint to the gleaming stainless steel. Underneath, finger grips deliver a sure, solid grip. It extends through the top of the rim, providing additional gripping surface. The contiguous piece of Santoprene also extends slightly under the spoke junction for a smooth, ergonomic fit. The result is an attractive wheel that matches any helm décor.

The Primus is available in three spoke configurations: slotted with decorative Santoprene inserts, open slots or solid. Edges have a slight radius for comfort, without sacrificing its markedly defined appearance.

The optional stainless steel Control Knob is large and comfortable. It’s installed on a spoke, 3/4″ from the rim edge, to ensure it won’t interfere with any controls or the driver’s helm space. The installation has no visible protruding fasteners to catch clothing or hinder the smooth tactile experience. Schmitt designed the knob with glass ball bearings to eliminate corrosion and provide a lifetime of free-spinning.

The Primus incorporates the industry standard 3/4″ tapered hub. The durable stainless steel center nut works with all steering systems, with optional styles available.

OEMs appreciate the wide range of available options. Custom Santoprene colors are available in quantity, and the knob and center nut can be engraved with a corporate logo or model designation.

Ideal for center consoles, fly bridges, tower helms, RIBs and flats boats, the Primus is available for model year 2019, starting in May 2018. The 13.5″ model has an MSRP starting at $573.95 and the 15.5″, $633.95.

Schmitt & Ongaro Marine manufactures superior quality steering wheels, horns, control arms and knobs, wipers and other high-quality components for recreational and commercial vessels. Known for its superior customer service, the company offers some of the strongest product warranties in the industry.

EVO PRO WHEEL

Boat owners shouldn’t have to sacrifice comfort for elegant styling in a steering wheel. With a gleaming stainless steel center spoke, ergonomic polyurethane grip and control knob, Schmitt & Ongaro Marine’s Model 724 Evo Pro wheel provides the best of both worlds.

EVOPRO

Combining solid value with a luxurious appearance, the Evo Pro offers features owners expect in more expensive wheels. Cast 316 stainless steel construction ensures strength and durability. Molded to simulate fine hand-stitched leather, the poly grip contributes a plush look as well as optimal ease and handling.

Its contrasting combination of materials gives the Evo Pro a smart, sporty look, with a black hand grip, center cap and control knob setting off the high polish of the stainless steel. The control knob itself eliminates the need for hand-over-hand steering, allowing greater precision and control.

Easy to mount, the Evo Pro has a 19 mm (3/4″) tapered shaft and is offered in 343 mm (13-1/2″) and 394 mm (15-1/2″) wheel diameters. Schmitt & Ongaro thoroughly tests each of its stainless steel wheels and offers a lifetime warranty.

Contact Schmitt & Ongaro Marine Products, 1001 Ranck Mill Rd., Lancaster, PA 17602 USA. Phone: +1-717-431-2316; Fax: +1-717-431-2319.

E-mail: sales@schmittsteering.com.

Website: www.schmittongaromarine.com